Creative Director
Emilio Valverde
Head of Art
Carlos Alcácer
Copywriter
Irene Llorca
Photographer
Iván Arribas
Director
Javier Guridi
BMW
Moving Landscapes
Driving isn’t about where you’re going. It’s about what you feel along the way.
For Moving Landscapes, we captured those fleeting moments when road, light and motion stop being scenery and become emotion. Shot from inside a BMW, the campaign uses motion blur to translate movement into feeling.
The project unfolded across outdoor installations in Spain, cultural spaces like Matador magazine, and BMW’s social channels.
Recognition:
Featured in Lürzer's Archive
1x Shortlist at The Clio Awards
1x Silver at The One Show
1x Silver at ADC Awards
2x Silver at El Sol
Covered by +40 global media outlets, including Campaign, Best Ads on TV, Ads of the World, Roastbrief, Marketing Mentor, Famous Campaigns and LatinSpots.